This campaign was for the Strategic Design for Business course at BCIT. I learned all the essential steps on developing a successful campaign. Including:
Research / Persona Development / Journey Mapping / Positioning Strategy / Concept Development / Concept Testing / Implementation / Final Presentation
SPECC-tacular Productions Theatre Group has utilized my logo design. Once full productions are able to happen, this campaign will be actioned.
Need a campaign to take your company to the next level?